Google is beginning to look beyond search to tap into some of the most lucrative and promising businesses in the tech industry: artificial intelligence and cloud computing. The company, the largest and most significant part of Alphabet Inc., has grown to mammoth proportions off the back of its search-based advertising division. But those revenues are starting to slow. The cloud allows companies to manage and sell server space and software that lives inside its data centers, like AI, to other large companies. That type of service-based business is fast becoming the new way to reap profits in the tech industry.
Google is, effectively, a monoculture, and that’s a huge sticking point for the company’s future. The company’s surely got a number of endeavours that could prove hugely profitable in the future (e.g. its driverless car technology), but that’s still a considerable number of years in the future.
For a company with what is probably the biggest server infrastructure in the world, it seems like a logical place to look.
So their ‘AI’ will make their ads targetted to you even better?
Sorry Google but that won’t. Didn’t you get the message that people are really being turned off by online advertisiing? Far too invasive.
I blocked all your add domains years ago. I try not you go anywhere near Google directly these days (Amazon is the same). The less these companies know about you and your lifestyle the better as far as I’m concerned.
So, no Google, I’m not coming into your backyard to play. Once in, you’d never let me escape.
Hi,
They won’t need advertising revenue once they’ve got their “AI cloud” (Skynet) running and communicating with all their autonomous “vehicles” (robots).
– Brendan
Not to mention the malware served up by infected Google ads because they don’t bother to curate their ad space at all.
Watson told them.
He is not the same, anymore.
Google, and to a second place Microsoft, are facing near term financial stress. No doubt they do well long term.
Those Software Houses wishing to participate over the Google ecosystem BY COVERING PARTIALLY their monetizing surface [which should be predeclared -by the way- as is Search and Maps, by example]; Those houses should CONTRIBUTE FEES in an amount scaled to Google monetizing loss.
WWW Navigators themselves can’t be part of the monetizing surface. Because that would amount to censure.