Who’s actually buying iPods these days?

With this week’s update to the entire iPod lineup, many have been asking “Who are iPods even for these days?” Well, I worked the last 3 years managing an electronics department for Target, and have sold a lot of Apple devices over that time. Since Apple doesn’t break down demographics for who is buying each device, I thought I would share my experience.

Kind of exactly as you expect it to be.

30 Comments

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