Apple, Microsoft: Planting Software Seeds

“Throughout the 1990’s, Microsoft established families of integrated products that all contributed toward a successful platform, with many parallels to what Apple is doing today. Despite the two companies’ very different motivations, products, and markets, both shared many common threads. Here’s a look at how the two cautiously and enviously watched each other with the intent to learn from each other’s actions, hoping to copy successes and avoid failures.”

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  1. 2006-10-16 3:49 pm
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