“Apple today announced financial results for its fiscal 2012 third quarter ended June 30, 2012. The Company posted quarterly revenue of $35.0 billion and quarterly net profit of $8.8 billion, or $9.32 per diluted share. These results compare to revenue of $28.6 billion and net profit of $7.3 billion, or $7.79 per diluted share, in the year-ago quarter. Gross margin was 42.8 percent compared to 41.7 percent in the year-ago quarter. International sales accounted for 62 percent of the quarter’s revenue. The Company sold 26.0 million iPhones in the quarter, representing 28 percent unit growth over the year-ago quarter. Apple sold 17.0 million iPads during the quarter, an 84 percent unit increase over the year-ago quarter. The Company sold 4.0 million Macs during the quarter, a two percent unit increase over the year-ago quarter. Apple sold 6.8 million iPods, a 10 percent unit decline from the year-ago quarter.”
More importantly, Mountain Lion will be released tomorrow, and that means more cat goodness for my HackPro. Can I say Hackintosh out loud?
Apple TV outsold Xbox.
As I sad on Twitter: “7 year old product outsold by 6 month old product. Suckers think that means something.”
Well, we for one are about to buy a new XBox, as the one we have is red ringed and dead, dead dead! Out of waranty, easier to buy a new reliable one rather than get the old one fixed (and I’ll have a crack at that myself later on.)
Apple TV – interesting, but no where near my radar at the moment. Not least because it currently retails for the exact same price in £’s as it does in $’s… i.e. super big mark-up. I’m sorry, but no matter how much the exchange rate fluctuates, £30 is a huge mark-up. VAT is 20%, so it should be closer to £80.
A bit like a year old iPhone 4s getting outsold in the quarter before the product refresh.
By the way the Apple TV sales were over 100% year on year – not bad for a hobby.
Yup. Relevant, how?
That’s what happens when you sold few to begin with.
Your very touchy about this Thom – what gives? Don’t you think it’s at least interesting that Apple TV out sold Xbox. Just a teensy bit interesting?
I am the one who should be stressed – I live in the center of London which is now a very hot, crowded Olympic nut house. I am looking forward to the track and field though – wish I had managed to get a ticket – I would give an awful lot to to watch the 1500 meters final
Why not watch it on television?
I honestly don’t understand why people want to be at a sporting event. It takes time and effort to get there, while at home you have a much better view, multiple camera angels, etc… and when it’s over your instantly home.
I once got free tickets for some motor racing event. Well, don’t bother. You stand next to the track, wait wait wait, VROOM VROOM VROOM, and that’s it. Now you have to wait wait wait again. And you have no idea who are racing or what their position is.
It’s a thing for reliving tribal experiences from our distant past, I suppose. Closer to dance clubs than to sports-anything, probably.
Though I wonder how many people, nowadays, are at a sporting event and follow some of its media streams on a mobile device.
Plus… effort is in spirit of sports, no?
I found a number of sports fun to do, but terrible to watch. Which makes it even worse if you have to travel to get there, pay for a ticket, fight the crowd to get to your seat and when it’s finally finished join the herd towards the exit and then you have to travel back home.
I do some running, but I would never enter the local yearly running event or watch it. I want to run when I want to run and not wait until we can all go. Too much hassle!
It does mean something, it means they are selling some.
I don’t think anyone would (or should) compare an Apple TV to an XBox, at least, not at the moment.
Personally, I don’t have any use or need for either an XBox or Apple TV, my PS3 is at a mates place and I have no intention to get the thing back.
Having said that, I can totally see why most people would prefer a console to an Apple TV…
Well, it means more people bought an Apple TV than people bought an Xbox.
But other than that it doesn’t mean much I guess, they’re two different kinds of devices. The Apple TV probably outsold Ferrari cars too.
I voted you up, but to be honest it does seem like it was analysts making up that comparison. Tim Cook still called the Apple TV a hobby (and it is) and didn’t even mention it till pushed during the Q&A. Making this anything more than some guy on “wall street” trying to game Apple stock is just plain wrong.
I don’t believe a big and public company would make a product, update it and than update it and call it a “hobby”.
A hobby is something you do for fun in your spare time and I doubt Apple employees have so much free time at work to do something for fun.
If anything it’s just trying to keep a finger in the media player segment until their television set arrives.
Errr… that is how both Jobs and Cook have described the Apple TV. You don’t have to believe them, but that’s your choice.
Never say die, but the TV makes no sense to me. Once you hit TV hardware territory, you hit real issues with international support. Firstly, all over the world there are different ways to hook a TV up to a source of broadcast. HDMI is the “modern” way, but in Europe, the SCART is still common. In the UK, the standard coaxial is still common for even digital TV’s, and we use a different connector than the US does (it has no thread on it.) Digital TV in the UK comes from Cable, Satellite and Over the air. All three use slightly different tuners, encryption and none are compatible. So you would need to be able to connect that to the TV to make it sell here. Virgin have a monopoly on Cable and will not allow anyone to connect to their network without using their own Virgin supplied hardware. No Cable cards here. Not going to happen. That’s just the UK… that’s not even scratching the surface.
If they’re going to do TV they probably will start in U.S. only.
Here in The Netherlands the iTunes Store movie/series section was completely empty for some time. When you started an empty iTunes and clicked on “movies” it said you didn’t have any, but could buy/rent some in the iTunes Store, which was empty.
The “hobby” think is just an escape card to suddenly cancel the product, or when it doesn’t sell make it seem they don’t care/mind too much.
Knowing Steve/Apple they/we don’t want an extra box in the living room, that’s why an Apple television makes more sense, but as you mention this is not something easy to do.
I’m not a traditional TV watcher anymore, but I’m sure most people still are and you need them to buy Apple televisions to make it a success.
The only appeal the Apple TV has to me is Netflix… but we have that on the Wii and it works just fine, so it’s not really a big draw.
Apple TV, a recently released media center outsold xbox, a 7 year old gaming console.
I’m not sure what you think this could possibly mean. They’re different products in different market segments.
I’m pretty sure it also outsold the PS2 and maybe even the SNES.
MS is pushing the “media centre” aspect.. well, at least they are here in the UK. One of the major TV providers has all of its main channels available on XBox for subscription, and they allow rentals of movies etc. A lot like the capabilities of the Apple TV.
But still, the thing is that tons of people already have Xboxes.
Overall, I wonder if this console(?) gen will see a third major redesign, size & cost cutting. As a ~media device, and for more “casual” games, it seems more than good enough potentially far longer than the one decade it’s supposed to last.